Consumer Choice and Price in a Monopoly

Move the sliders to change the demand curve and the marginal cost curve. The monopolist chooses output Q_m where marginal revenue (MR) meets marginal cost (MC), then charges price P_m on the demand curve.

Demand Marginal revenue Marginal cost (Price on vertical axis, Quantity on horizontal axis)

Sliders

Demand intercept P_max ()

Demand slope ()

MC minimum level ()

MC minimum at quantity ()

MC curvature ()